Cracking The Millennial Code: How To Create A Self-Managing Company Full of Hard Working Millennials with Christian Cotichini at Joe Polish’s Genius Network™

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Episode Summary

It’s been said that millennials are “too lazy to even eat cereal” yet Christian Cotichini says they are better than other generations and are your key to a self-managing company. In this episode Christian uncovers how millennials are the most educated generation ever as well as the most underpaid, all the while by many metrics being the hardest working generation at the same time.

Here’s a glance at what you’ll learn from Christian in this episode:

  • The myth of millennial entitlement and laziness and what millennials are doing RIGHT (and even doing better than other generations)
  • Christian gives you a 3-step plan for attracting millennials to your company (Here it is: The Millennial Equation: ___________ + ___________+ ____________ = Talented millennials working for you and your company…)

WHAT'S IN IT FOR THEM?

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Show Notes

  • HeroX is a crowdsourcing platform that engages with Millennials very effectively.
  • The GenX generation has been fighting in the shadows of the Boomer generation forever.
  • Millennials are widely believed to be entitled and lazy, in fact they are accused of being too lazy to eat cereal.
  • People think Millennials are obsessed with fashion, are rude, and don’t respect authority. They just don’t understand the value of hard work.
  • The Millennial generation is currently the most reviled and criticized generations but every generation all the way back to Socrates has been criticized in exactly the same way.
  • Millennials are the most educated generation ever as well as the most underpaid, all the while by many metrics being the hardest working generation at the same time. Age adjusted, Millennials work harder than both Generation X and the Boomers.
  • In the next 4 or 5 years, Millennials are going to surpass Generation X in terms of income and the Boomers in terms of population.
  • The idea of the corporate ladder doesn’t exist anymore. Working hard and sacrificing for a single company is no longer the way to succeed.
  • Generation X has a different work ethic from the Boomers and the Millennials, one along the lines of ‘Everyone wants to be successful until they see what it takes.’
  • Millennials live in a liquid world where if you’re talented you can go pretty much anywhere and make a considerable income.
  • If you want to manage Millennials you have to get them to have passion for what you’re doing on their terms, not on yours. If you can do that you will be unbelievably successful.

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